Home Dehradun ItiKriti: Vibrant Kaleidoscope of Valley of Words

ItiKriti: Vibrant Kaleidoscope of Valley of Words



Dehradun, 19 Nov: ItiKriti is a vibrant platform to celebrate, exhibit and promote the best of creative industries engaging with indigenous natural resources; traditional craft practices; and innovative graphic design and illustrated books published for adults and children.

It proudly presents an inspiring and diverse collective from various parts of the country and sectors, which are boosting regional economies and generating multiple livelihood opportunities. A Major representation is from the Himalayan States.

The locus of the curation is to carve a dynamic space that sparks knowledge sharing and forges collaborations between creative entrepreneurs. It is the sincere hope that ItiKriti becomes a preferred place for producers and customers to converge, share their feedback and transact directly, besides promoting the products and producers to a wider audience.


Kilmora is a brand from the Kumaon Himalayas, promoted by Kumaon Grameen Udyog (KGU), a section 8 company established by Central Himalayan Rural Action Group (CHIRAG) in 1996. CHIRAG is one of the oldest not-for-profit organisations of Uttarakhand.

Building on locally-available skills and resources, KGU seeks to strengthen local livelihoods. The organisation works with over 300 artisans and about 700 farmers to produce and market products under the Kilmora brand. Kilmora’s current line of products includes hand-woven and hand-knitted textiles; apricot skin-care products; organically-grown culinary herbs, cereals and spices; and fruit-processed products such as jams, chutneys, and juices. The range is on display at VoW from 23 to 25 November at Madhuban Hotel, Dehradun.

Himalayan Weavers is based in Masrana village (8 kms from Mussoorie on Dhanaulti Road), making hand-woven shawls, stoles and scarves. They are produced using natural fibres, including wool, Pashmina, eri silk and cotton. The focus of the company is to produce in an environmentally friendly way, and it uses only natural dyes such as indigo, tesu, sappanwood, tea, madder, harada and shellac. The company works on fair trade principals, and everything is produced locally, employing people from neighbouring villages.


‘Tantuk’, a Dehradun based society, is a blend of creativity, skill and tradition. They are an organisation working dedicatedly in soft material crafts.

Pathik Chaudhary and Yojana Khanduri are the designing hands of Tantuk. Both the designers have pursued Under Graduation from Indian Institute of Crafts and Design (IICD). Their intention has been to promote the wool weaving craft of Uttarakhand

The products are an amalgamation of the traditional and contemporary forms ranging from earthy natural shades to bright contrasting hues. The collections comprise of specialised fabrics, stoles, scarves, shawls, sarees, garments and home furnishings.


Earthcraft is a cooperative that has been working in the Kumaon Himalayas since 2005. We have focused on creating sustainable livelihood opportunities for rural women and established a rural business that revives the traditional craft of hand spinning, hand weaving and natural dyeing owned by the artisan’s cooperative.

Earthcraft’s production is completely decentralised, allowing people to work in their villages instead of displacing them. We operate seven field centres in the Kumaon area of Uttarakhand in Pithoragarh and Bageshwar districts. The range will be on display at VoW from 23 to 25 November at Madhuban Hotel, Dehradun.


JameelaIyer’s interest in hand-block printing developed when she visited the Weaver’s Service Centre in Mumbai. Her passion for dyes and colours inspired her to try her hand at the craft. She enjoyed it so much that she opened her own block printing shed in 1971, in Dehradun, and hasn’t stopped since.

Nilam by JameelaIyer is a collection of hand-block printed fabrics, apparel and paper products made to order: a Dehradun based brand that keeps this traditional craft alive. Enjoy the products at VoW!

Sky Goodies

Sky Goodies is a collection of paper products, with charm, whimsy, and uses, all rolled in.

The do-it-yourself paper craft range is for anyone above 6 with a bit of time on their hands… they make sweet and unique handmade gifts, party favours and return gifts. The DIYs are great for children, as they hone their creativity, logic and motor skills.

Hand-drawn with whimsical illustrations, these are available as printed sets and also as printables.

All the Sky Goodies products are designed by hand with love, in Mumbai, India. You can enjoy the range at VoW, from 23 to 25 November.

Yooreka Box

Yooreka Box is an educational product design and development start-up based in Dehradun. They concentrate on the crucial years of early childhood in children. A child’s learning process begins with toys and books. These are tangible things and how they are created and the message and story behind their creation, if portrayed to the children, can have a significant impact on their choices later in life. Teaching children a love of nature and using green materials for play is the company’s greatest dream.

Yooreka Box manufactures and develops products in green materials with a sustainable life cycle. They strongly discourage the use-and-throw philosophy and their products are meant to be used, reused and passed on!

Bee Organic

Bee-organic honey is 100 % natural and has been made available from beehives that do not go through any heating process or pasteurisation to maintain the purity in it’s true sense.

Making unadulterated honey available to its consumers along with providing lesser known insights into the source of honey is the mission Bee-organic has embarked on.

Bee-Organic is a brand of Doon Organics.