By Our Staff Reporter
Dehradun, 29 Sep: ‘Tressmart’ is organising a beauty carnival in Dehradun at the very popular Raazmaataaz Café, located at Pritam Road, here. Speaking to the media, CEO of Tressmart India Marketing, Sargam Dhawan Bhayana said that the idea is to showcase high value beauty and skincare products to a niche audience that is willing to pay for quality products. The two-day event will be held on 1 and 2 October at Raazmaataaz Café.
Bhayana said, “We are showcasing 35 popular brands like DAFNI, Makeup Eraser, StylIdeas, Paul Penders, Balmain, Olaplex, Kevin Murphy, Super Smelly, Lemme Be, Boss Lady and many more popular brands displaying their products. The idea behind this carnival is to get people to actually go offline for their festive shopping, especially as the pandemic is behind us now”.
She added that Bollywood celebrities including Bhavana Pandey and actor Neelam Kothari would also be making special appearances at the two day event. The carnival would have events like master classes for makeup, styling, mindful and inspirational living by experts. 2-days filled with shopping and fun! She informed that the masterclasses would be conducted by Parnesh Irani and Manik Kaur and others.
She further stated that the 35 brands that would be showcased at the event include three local brands, namely Paul Penders, Amayra Naturals and Urmilby SG. Incidentally, Paul Penders is a brand that is owned by Sargam Dhawan Bhayana and family.
This is going to be the first of its kind beauty carnival in any category-two city, and a lot of interest is being generated in the upcoming events. Tarana Dhawan was also present at the media interaction.